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I recently read an interview with Lee Iyakoka in a business magazine. I was shocked. I have been a fan of Lee Iyakoka since 1984. I was an eighth grader when I read in the newspaper Chrysler, an American car company. Bankruptcy has taken place and President Reagan has not only canceled his visit to Japan to save him, but the president has also moved his office to the Chrysler company headquarters. In those days I saw a picture of President Reagan in the newspaper in which he was carrying a white man "The name was very interesting and unique to me, so the name stuck in my mind. I read the news in those days," said Lee Ayakoka, the new chief executive of US President Chrysler. "For the first time in US history, a bank guarantee from Congress. 

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I took a bank guarantee from him. However, the part of my life in those days did not understand all these things. I also did not understand all these things. Just because of the uniqueness of his name, Iyakoka remained in my mind When I was at university in 1991, I was introduced to Lee Iyakoka for the first time in detail. The book was co-written by William Novak and Orly Iyakoka. I took the book from him and started reading it. As I read this book, I fell in love with Iyakoka's personality and new surprises came over me. Lee Ayakoka was born on October 15, 1924, in Allen Town, a small town in Pennsylvania.

Her parents emigrated from Italy to the United States. Her parents named her Lido Anthony Ayakoka. Her parents were poor. Ayakoka was interested in studying, so she graduated from university with a degree in industrial engineering An engineer was hired at Ford. He did this job for two years and then he realized he was not made for the job. He met the general manager of the factory and went to the sales department at half the current salary.


Going there, he started developing it. He had the ability to read the faces of the customers and he could see the market very quickly, so he went with the sales.


As the company began to make new car designs, Ford's famous car Mustang was also invented by Lee Iyakokahi. The models he created multiplied the company's business and Lee Iyakoka continued to grow until he became president of the Ford Company. In 1975, when he was just 50 years old, people called him the Einstein of automobiles. In 1978, he gave Ford two designs: a small car and another mini van or family car. Henry Fordto, the company's chief executive, rejected both designs when they appeared before the board of governors.

Chrysler was once the largest automobile corporation in the United States, but it was going bankrupt due to successive losses. At the time, the company's directors thought. If Lee Ayakoka somehow joins Chrysler, the company will once again stand on its own two feet. Lee Ayakoka accepted the challenge.


He fired the European division of the company and brought some of Ford's good workers to Chrysler, but the company did not survive. Was not ready to lend to. He negotiated with a European bank. The bank was ready to lend but he put a strange condition.


"If the US government gives us a guarantee, we're ready to give the company 1.5 billion," the bank said. "Congress summoned him. The beauty with which Lee Ayakoka presented his position in Congress is a history in itself."


The world will say that America, which cannot run a car company, will rule the world. "If Chrysler closes, 200,000 Americans will lose their jobs," he said. "American cars will lose their status in the world and we will be ashamed to face anyone." Will not be able to. Etc. Short story Iyakoka persuaded the Congress, Congress gave a guarantee to the bank, Chrysler got one and a half billion dollars.

Lee Ayakoka immediately built the two models that caused him to leave Ford. The "K car" was a small Chrysler car. By the time the car hit the market, there was an oil crisis in the United States. It was a lightweight car that used less petrol. It was the first small car in the United States, so the "K-Car" flooded the entire American market.


This car served many purposes. It could accommodate the whole family. It could also be used for log transportation. It could be used anywhere in the house, factory, shop or market. This car also did wonders. With these two products, the entire debt was repaid prematurely. In the late 80's, Lee Ayakoka introduced two more vehicles called AMC and Jeep.


These cars also did good business. Reagan was a big fan of Lee Iacoca. He used to say, "God has given Lee Iae Coca a lot of ability to impress others." "We want to redecorate the Statue of Liberty. This statue is a common asset to the entire American nation," Lee Ayakoka appealed to the public.


I want all Americans to join us in this national service. His words worked magic and raised 40 540 million in a few days. When I went to the United States in 2002, I went to his office. I took 10 minutes from his secretary. Exactly ten minutes later, the meeting ended, but in the company of a big man, these ten minutes were the asset of my life. During this meeting, I asked him only one question.


I asked, "What's the matter with your success?" He laughed, "My father." I was surprised. He said, "My father used to take me to a nice restaurant for dinner one day a week." As soon as he sat down, he would put ten dollars in the waiter's hand and say to him, 'This is your tip.' We have come for dinner and now our dinner should not be bad. ' Was'


I learned from my father's habit that if you want to hire someone, first give him his share. I made it my way of life. People all over the world give bonuses to their workers at the end of the year. I always gather my workers at the beginning of the year. I tell them, 'You guys, estimate how much profit we will make at the end of the year.' They estimate, 'according to this estimate.


I give them a bonus at the beginning of the year and after that I tell them to make me money as per the target and after that they do it perfectly. I have not been harmed by this formula till today. There are four rules. First you decide what you want to do, second you choose the best people in the world for the job, third you set your priorities.


And fourthly, even if it is just an inch, make a little progress towards your target every day. You will never fail. The meeting is over. I came out. He can also formulate the greatest principle of life and he can become the greatest businessman in the world even with a ten dollar note.

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